Top 10 profitable niches for content affiliate marketing 2020.

We are living in luckier times, for we no longer have to struggle a lot to make our ends meet. Today people have numerous income sources to earn a decent living. Thanks to the Mida’s touch of Technology, the amount we earn lies entirely up to us. While some of us still prefer a safe and active job over other passive income sources, times have changed. These days, personal income streams have not only increased in number, but they are also easily achievable. There are some secondary ‘income-generating avenues,’ which not only have the potential of becoming a robust passive income source but when they are done correctly, they can also become a valuable active income source. Content affiliate marketing ranks first in such regard. To generate an active income from content affiliate marketing, you need to understand how it works.

Content affiliate marketing has become the most sought after tool for revenue generation because it is easy to understand and implement. You don’t need a complicated degree to start earning in this field. All you need to do is to curate content according to your customer’s expectations. When it comes to content curation for affiliate marketing, the first thing you need to understand is niches.

What is a niche?

Those of us who have been in the marketing field for long would have come across the first derivative of marketing “FIND A NEED AND FILL IT.” A niche does the same. A niche is a specialized interest that a group of people are eager to buy and would like to promote.

Image Source: Successfullbuisnessonline

It is a subset of a broader market or industry with unique needs and preferences that may or may not differ from the parent market. In simpler terms, a niche should be something

  • Which people are searching for
  • You can earn commissions from
  • You can write about
  • That is trendy

For example, Health and wellness are some of the major industries that are gaining more prominence these days. The popular topics that people search for under this industry are

  • Weight Loss
  • Diabetes
  • Hair Loss
  • Skincare
  • Healthy eating
  • Reproductive Health

All the interests mentioned above are niches of the health and wellness industry.

Every industry has numerous niches. To curate content to every niche available is impossible. At the same time, randomly choosing niches will also not work. Hence to earn smartly from content affiliate marketing, you need to know

What are the most profitable niches for 2020?

Importance of selecting the best niche for affiliate marketing 2020

Choosing the right niche is very important in content affiliate marketing. The right niche is the key to become a successful affiliate marketer. 

The standard advice would be to stick with the niche, you know. However, at this internet age, the above information doesn’t hold good. With the help of the world wide web and a few hours of uninterrupted research, you can become an expert on any topic. Then how should you select the right niche?

For every industry, you have to choose the right niche that has fewer competitions and is interesting enough to generate traffic. Hence choosing the right niche for content affiliate marketing is never “a choice that fits all.” Choosing the right niche depends on

  • Your affiliate audience
  • The competition within the niche
  • Existing trends in the niche

The following questions will help you in selecting the right and profitable niche

  • What problems are you targeting?
  • What is the search volume for the said problem?
  • How better can you solve the above problem?
  • Can you solve it better than your competitors?
  • What are the unique and creative solutions you are offering?

After doing sufficient research, our team has come up with 20 trending niches for content affiliate marketing. These niches possess the untapped potential to create both active and passive income businesses. 

Top 10 profitable niches for 2020


Health niche

The health niche is an evergreen topic that people search for. The search traffic in this niche is enormous. The good thing about blogging in the health niche is that there are numerous topics available for you to explore. Hence you don’t have to be an expert to explore the subsects in the health niche.

Here are a few tips for you to consider

  • Do some detailed research on trending topics and provide results that are both creative and easy enough to follow.
  • Don’t be ominous while writing about specific health issues. Be as optimistic as possible.
  • Share sensible advice from established professionals (like doctors and other medical professionals)This increases the credibility of your article.
  • While writing about health products like supplements, vitamins, etc. be as extensive as possible. Your product review must include all aspects of the product (including the negative aspects) so that your audience would understand what to expect from that product.

Here are few trending sub-niches from health niche

  • Weight loss
  • Healthy Eating
  • Fitness
  • Stress management
  • Skincare
  • Baby products
  • Reproductive health
  • Quit smoking

For those of you who are interested in other health affiliate programs, here is a list of good affiliate programs along with the commissions they offer.

Tech niche

Technology has become a mainstay in our everyday life. Technological inventions are happening at a rapid pace. People love catching up on the latest trends in the tech world. Meaning, the search volume of tech-related topics is high. There are hundreds of tech-related queries you could explore. And the main advantage of writing tech-related matters is its sales value. Affiliate marketers earn a hefty amount by marketing the latest tech products to a broader audience.

Few tips to get you started:

  • For the technical audience, keep your writing as concise as possible. Tech people prefer short-form content over long-form content.
  • Keep yourself updated with the latest devices and gadgets.
  • While creating content about gadgets, give an over-all review about it that includes factors like performance, cost, maintenance, accessories, technical requirements, etc. This way, you become the go-to guy for techies.
  • Stay away from jargon. Keep your articles simple.
  • Use as many images as possible.

Some trending sub-niches under tech niche

  • Mobile technology
  • PC technology
  • Blockchain technology
  • App development
  • Ad Mob
  • Bitcoin

Here are some top-performing tech affiliate programs

Digital marketing niche

The digital marketing niche is becoming the most competitive blogging niches for affiliate marketing 2020. Over the years, the digital marketing niche has grown steadily due to the reduced dependency on traditional marketing methods. Hence business owners and marketers are looking to brush up thier digital marketing skills. Also, there are many happening trends like google updates, upcoming trends, and much more in the digital marketing universe, for you to write about.

Some helpful tips to help you with digital marketing niche

  • The target audience of the digital marketing niche comprises decision-makers, business owners, marketers, day-to-day work professionals, and freelancers. Hence your content should be written in a way that it connects will your target audience.
  • Provide facts and use statistics to back up your content.
  • Produce insightful content with sufficient videos, webinars, and other supporting media.
  • Webinars and service reviews have more traction in this niche.

Trending sub-niches under digital marketing niche

  • Social media marketing
  • Web design and optimization
  • Search engine marketing
  • Mobile marketing
  • SEO marketing
  • Video marketing
  • Content Marketing
  • Email marketing
  • Business plan and strategy
  • Conversion and sales

Top-performing digital marketing affiliate programs

Love and relationship niche

One of the few evergreen niches is Love and relationship. It never grows out-of trend as everyone desires to be in Love. In the U.S market alone, this niche’s worth is around $2.5 billion. People are ready to spend their time on resources that help them in relationships, breakups, dating, etc.

Helpful tips:

  • Be positive and motivating. Remember, you are writing for people looking to better themselves.
  • Articles on poems, first date tips, how to impress a girl/boy, dinner dates ideas, first date tips, and more, are trendy.
  • Your article must connect with your audience.
  • Only share practical tips.

Trending sub-niches under Love and Relationship

  • Hookup
  • Blind dates
  • Everyday Love
  • Relationship blog
  • Age-specific love-related content
  • Religion

Top-performing love and relationship affiliate programs

Investment niche

This niche is all about getting finances right. The traffic to this niche is relatively less when compared to other niches. However, it has potential too. These days, people, especially Gen Z and Gen Y, are very particular about their finances.

Helpful tips:

  • People usually don’t trust articles under this niche. Hence detailed research is a must in this niche.
  • Use the necessary calculators, comparing tools, etc. to add credibility to your article.
  • Share expert opinions as and when necessary
  • Since investment niche deals with numbers, find out which statistics and data tools are best to keep yourself well informed.

Trending sub-niches under Investment niche

  • Stock market
  • Foreign Exchange markets
  • Credit Card niche
  • Loan management
  • Digital currencies
  • Cryptocurrency

Top-performing investment affiliate programs

Fashion and beauty

Another evergreen niche on which you can always depend on is fashion and beauty. Looking good is no longer a choice; it has become a statement now. People love now are ready to invest in boots, shoes, gowns, and other accessories that constitute the look they are after. If you love Gucci, Prada, Versace, and other fashion powerhouses, this is the right time to look alive.

Helpful tips:

  • Understand what your customers want and create your content accordingly.
  • Add compelling product description while writing for a particular product.
  • There are numerous fashion products available in the market, hence to stand apart, present your product in a unique manner that gives a reason for your customers to invest in your product.
  • Stick with storytelling as much as possible.
  • While writing for your customers, consider the following factors – gender, age, income level, lifestyle, and priorities. For your customers to connect with your content, it must connect with all the factors mentioned above.

Trending sub-niches under fashion and beauty

  • Haircare
  • Makeup
  • Nailcare
  • Hairstyles
  • Skincare
  • Nail styling and polish
  • Beauty and cosmetics
  • Fashion trends

Top-performing fashion and beauty affiliate programs

Travel Niche

Travelling is no longer a luxury. These days, thanks to the availability of secondary income sources, cheap travel options, and other factors, traveling has become a passion, hobby, and experience. If you have a passion for traveling and would like to experience new destinations, then the travel niche will be the right fit for you.

Image source: Authority Hacker.

Helpful tips:

  • For the travel niche, one of the basic requirements is research.
  • Make your content about the place and not about the writer.
  • While writing about locations and destinations bring in the details that matter like- what makes the destination special, what are the unique cultures that the destination offers, practical tips to follow, places to visit, etc. This way, you create a curios hype amongst your readers to explore the destination.
  • Travel niche usually never follows a conventional medium. Often, unconventional mediums like podcasts, a humorous video, etc. hit the jackpot in this niche.

Trending sub-niches under travel

  • Mancations
  • Honeymooners
  • Women only
  • Adventure travel
  • Medical Travel
  • Party Tourism
  • Off the grid travel
  • Weekend Trips
  • Business travel
  • Location target
  • Food tourism
  • Travel Budgeting
  • Backpackers Guide
  • Airline and travel tour company reviews
Top-performing travel affiliate programs


Gaming as an industry has always evolved with each passing decade. This age gaming has evolved from consoles to mobile devices, AR/VR, etc., which means gaming niche has the potential for a thriving affiliate business. There are a total of 2.5 billion gamers worldwide, making the game niche one of the competitive affiliate marketing niches.

Helpful Tips:

  • Since gaming is more of an experience, to write about it, you need to have experienced it first. Level yourself up to write about your experience.
  • Create an immersive, interactive narrative so that your audience connects with your content from the beginning.
  • Don’t give out spoilers. Keep the predictability factor as low as possible.
  • While other niches expect you to write in a concise and straightforward format, gaming involves a different approach. You have to write in the gaming language, which the gamers prefer.

Top-performing gaming affiliate programs

  • Leprestore Gaming $9 per sale or 10% per sale
  • Razer Affiliate Program- 1% to 20% per sale depending on the product
  • Alienware Gaming Affiliate Program- 1% to 6%

Though technically photography niche comes under hobby, due to its increasing popularity, it is considered as a separate niche. Today photography has become more of a life choice than a hobby. You don’t have to be an award-winning photographer to write in this niche; all you need is a passion for the shutter world.

Top-performing Photography affiliate programs

  • Focus Camera Affiliate programs- 3% commision rate
  • Canon- 5% per sale
  • Samy’s Camera- $300 to $500
  • com- 20% or $100

Thanks to the power of the World wide web, help is just a click away, which means you have opportunities to create content. The self-improvement genre cuts across several areas that enhance a person as a whole. It may be some tips about furthering one’s career, or some self-help topics for parents, self-improvement niche covers everything.

Trending sub-niches under self-improvement

  • Leadership and Public Speaking
  • Presentation Skills
  • Parent Resources
  • Career Tips

Top-performing self-improvement affiliate programs

Movie and Music Niche

Everyone listens to music, and that gives you infinite opportunities to invest in content affiliate marketing for this niche. Movies and music are the two most consumed media products in the online world. It doesn’t matter if you are team DC or Marvel, you can write honest reviews on music tracks, movies, series, and anime as part of your content affiliate strategy.

Top-performing movie and music affiliate programs

Content Writer at

Priya Swaminathan is a zealous creative content writer currently employed at Wolftain. She writes on topics that address solutions for persistent problems, with adequate facts to strengthen them. As a vagabond traveler with a poetic soul, she loves to explore the world with a kind of wit that offers her own variety of comic relief. You can connect with her on her Instagram handle or LinkedIn